1. Connection - The social networks are built around this concept,so it is very important you get this first for success. You begin byconnecting with your friends, family, and people in your targetmarket. Then you connect with their friends and family. Beforeyou know it, just a few connections become many
.2. Conversation - One of the most important things to rememberon the social networks is you cannot begin with the end (sales).It's like going to a cocktail party. Would you go to a party, meetsomeone new and right away launch into a sales presentation? Ofcourse not. You would first get to know each other this is whatsocial media allow you to do online. You begin with a3conversation, and you learn what your new friend needs and howyou can help them
.3. Create Relationships - As you have these conversations online,you begin to get to know each other. This leads to a betterunderstanding of what your new friends need and what they loveto do. You find out how you can help them. Like all greatrelationships, it should be less about you and more about them
.4. Content - The saying on the Social Networks is CONTENT isking! Your goal is to provide useful, relevant, free content to allyour new friends so they can get a feel for what you do and howyou can help them. Don't worry about giving away too muchbecause strangely, the more you give, the more you will get inreturn. It's a huge paradigm shift from the traditional marketingmodel, but it does work
.5. Community Building - Your community is your core group oflike minder individuals. They more time you spend on the socialnetworks the bigger that community will become. It starts out slowbut as your community grows the faster you will grow yourconnections because you have access to an ever growing pool ofpeople. For example, if you start with ten friends and each ofthem have ten friends you then have access to 100 people. Onceyou become friends with those people, you then can connect witheach of their ten friends, and it just goes on and on in a geometricprogression. Now not every one of their friends will become your4friends but the larger the pool of choices the more chance youhave to grow the number of people you have relationships with.
6. Caring - As human beings we all hunger for other humans toconnect with. It's just built into our DNA. Because our jobs andfamily commitments isolate us a lot of the time, it becomes harderand harder to find and create connections. Our onlinecommunities can help to fill that void. The most successfulcommunities are the ones where people truly care about eachother and try to help each other. When you give of yourself, youopen yourself up to receive more in return, and this is whereSocial media shines! It is the perfect platform for giving to others
.7. Clients - Studies show that people prefer to do business withother people they know like and trust. Once you grasp all theprevious concepts the next logical step is for your friends to dobusiness with you. The cool part about this is you don't need to"sell" your products and services. Those people who need whatyou are selling come to you presold. Because of everything youhave given them for free online
8. Find People Interested In Your Product or ServiceSocial Media Marketing is an excellent way to find peopleinterested in your product or service. You can easily finddiscussions and join in the conversation. Keep an eye on theconversation, drop in when you see where you can add value,5offer tips and resources, however, do yourself a favor, Be Social!If you wade into the conversation with constant "buy my stuff" youwill be ignored.
9. Deliver Quality ContentYou can create blog posts, share pictures of your products, askquestions, conduct surveys, and write articles, share teleseminarsand webinars. There are 100's of ways to share quality content.However, in the beginning, it can be challenging to know just whatto post. You can find information that others have posted andshare it. Remember this content does not always have to beyours, but please do give credit where credit is due. Make sureyou name who created the content, they deserve the credit
.10. Gather Their InformationYou may be creating a list of followers on Twitter or a great groupof friends on Facebook, remember that information belongs toFacebook and Twitter, it is not yours. They could shut down, orgod forbid, block you. You must have a way of gathering theinformation of the people who are interested in your product orservice. There are various services out there such as InfusionSoft, 1Automation Wiz or Mail Chimp that can enable you tocollect the names and email addresses of the people who areinterested in your product or service. These systems will alsoenable you to follow up and stay in touch consistently and easily6People ask me "just how do I make money with social media?"That would be similar to asking "How do I make money with ayellow pages ad?" Social media is where you find people who areinterested in your product or service and where people find you.Take the time to learn it yourself or find someone to do it for you.
11. Share tips, tricks, and ideasIf you have a way to help do something faster, share it withothers. They will appreciate it
.12. Retweet or repost other people's stuffThis one will get some great Social media love going on, and theywill be more likely to help promote you as well.
13. Be part of the conversation.Don't just post your stuff. Talk to people, share with them. Offeradvice and help them out. Comment on what they have going onas well
.14. Be consistent.Don't slack off. Ideally, you will post once a day, but at least postonce a week. Keep connected with other people. Reply to theircomments, ask questions, and answer other people's questions.7But post often. You can't expect to be good for a week and thenlet it go to nothing. People will think you dropped off the Earth andstopped following you. They will give up on you because theyexpected you to be part of the conversation and you let themdown.It takes time and consistency to work for you.Pretty much every marketing venue out there is the same, butsocial media marketing is more so than anything else I have everseen. Let me tell you about an example of this. I have a lot offollowers on Twitter. From time to time I like to go in and clean upmy list. One of the first things I do is look for people that haven'tposted for a while. I just wiped out over 100 people that haven'tposted anything in over six months. YES, six months!Many of these people started their accounts for business, andthen were really good for a month or so and then gave up on it.They stopped posting and say that Twitter isn't a good marketingtool. Now I hear this about just about every type of marketing Isee people trying from postcards to networking, to newspapers, toonline marketing. Too many business people think that they canjust try it for a bit and if it doesn't work, drop it and move to thenext shiny object.If you want any marketing to work, you have to give it time towork. People aren't going to buy from you right away. They don't8know anything about you. They need to get to know you first andget to trust you. Especially, with Social Media. It’s a harder placeto get people just to buy. It's exactly what the name implies"Social" media. That means that you have to be social and build arelationship with your followers. And one of the most vital things isthat consistency will help you build that relationship.With all the tools out there to cross promote your social mediasites like Twitter, Facebook, LinkedIn, etc., there isn't any reasonyou can't keep up with it. I spend about 15 minutes a day, andmost of that is actually in direct communication with other people.By the way, that 15 minutes is for ALL of my social media sites,not just one.You need to keep up with it. If you can spend 5 minutes to postsomething that you can share with your followers, it will build eachand every day. You will build a better relationship with thosepeople and the byproduct of that... more sales. Here is a couple ofthings that you can post that will help build that relationship withothers.By just following these few steps a few minutes a day you willbuild up a large following of loyal fans that want to know what youhave going on and share out your message with their followers.But, be consistent. Don't let your work go to waste. It's going totake a bit longer but you will have a much stronger following, and9people will be much more likely to want to hear what you have tosay
.14. Connection to a combative diary post: There's nothing higherfor inspiring engagement than somewhat disputation
.16. Let Interest move you: Interest could be a goldmine regardingfinding staggering pictures you'll share (especially pictures withquotes). Essentially make a point to offer right credit
.17. Share a valuable asset: If you're included concerning sharingthe first accommodating information along with your adherents,don't be hesitant to direct them to various individuals' significantsubstance (not just your own)
.18. Post a Slide Share Introduction: If you might want to searchout one that is as of now turned out to be very much enjoyed, visitthe 'Inclining in Social Media' segment at the most reduced of theSlide share landing page
.19. Connection to a contextual investigation: Case examinespleasant for conveying accommodating data in an exceedinglyway that is extra food and vile than an average weblog post.10
20. Connection to partner industry-related IFTTT formula: Haven'tdistinguished of IFTTT (short for If This Then That)? You mightwant to find out it out. At that point share a connection to a recipeyour supporters would see accommodating
.21. Fire audits or tributes: Eliciting surveys from fans or devoteesis one among the best ways that to encourage tributes you'll useas social verification on your site.
22. Fan photographs: scrounge around for hashtags related toyour business or item, and offer a client picture on Facebook,Instagram or Pinterest.
23. Advocate an instrument: Share an (ideally free) device orasset you're suspecting that your supporters would notice helpful.
24. Share a most loved book: practically like #23, offer a booksuggestion your fans or supporters would appreciate.
25. Every day inside the life post: gives a recap of acommonplace day inside the lifetime of a visual creator, creator,CEO, and so forth.
26. Advocate your most loved items: If you're AN internetbusiness site, share a stock of your high merchants or mostnoteworthy evaluated item. In case you're an administration11provider, share a stock of the item that helps you achieve yourbusiness.
27. Share irregular tips: sporadically post an arbitrary tip or trapyour supporters would acknowledge accommodating. Imply:abuse irregular tip numbers adds enthusiasm to your post (e.g.Tip #256: __________)
28. Connection to your most smoking web log post: gives atransient introduction to the post and put forth a defense for whyit's your most sweep and shared post.
29. Offer a proposal: Share the affection by prescribing abusiness you've worked with accomplishment inside the past
.30. Share a work/life adjust tip: Your web-based social networkingadherents wish to comprehend you're a genuine individual withproportional battles as them. Share a tip you've learned for anevening out work, life, and family.
